Dob Njinimbam
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Analytics leadership · Data products · Practical AI

I believe the best work leaves people more capable than before.

Explore my workView my résumé

Dob Njinimbam smiling outdoors, with his hands open.
Dob NjinimbamAnalytics leader · Founder, VZN Designs

Teams I’ve worked with

About me

I’m Dob Njinimbam, an analytics leader, consultant, and educator with 10+ years of experience across healthcare and consumer technology. I turn complex business needs into reliable analytics and useful decision tools. I also build governed data foundations that give reporting teams and AI tools consistent metrics and shared business context.

Selected work

  1. Growth & Shopping · Metrics architecture

    Trusted data. AI-powered answers.

    I built a governed metrics foundation for 200+ stakeholders, enabling self-service and AI exploration across five domains.

    65% fewer ad hoc metric requests

    Zillow

  2. Franchise retail · Profitability analytics

    Is growth helping every store?

    I built Tableau tools to compare similar stores, investigate profitability, and assess whether nearby openings were drawing sales from existing locations.

    Built for leadership, franchise owners, and success coaches

    Consulting · Analytic Vizion

  3. Healthcare · Facility performance

    Know where support is needed most.

    I built connected Tableau views that help clinical and membership teams investigate facility concerns and prepare focused education and support.

    Four connected views, national to facility

    VZN Designs client

The setting changes. The questions do not.

  • What matters here?
  • What is in the way?
  • What can we build that people will use?
More about me

Skills behind the work

Five connected capabilities, from architecture to adoption. Open one to see the skills behind it.

Design the architecture
  • Business question
  • Shared definitions
  • Reporting
  • Natural-language access

Design the architecture

I turn business questions into shared definitions and an architecture that serves both reports and AI.

  • Semantic Layer Design
  • Data Product Architecture
  • AI-Enabled Analytics
  • Natural-Language Analytics
  • Requirements Translation
  • Scalable Solution Design
See the governed metrics case study
Build the foundation
  • Source data
  • Transform & model
  • Shared foundation

Build the foundation

I model the data teams build on, from source pipelines to governed metrics.

  • Advanced SQL
  • Spark SQL (PySpark)
  • Python
  • dbt
  • Snowflake
  • Databricks
  • Data Modeling
  • Data Warehousing at Scale
  • ETL/ELT
  • Metric Frameworks and Governance
See the pipeline work on my résumé
Find the signal
  • Explore
  • Understand
  • Anticipate

Find the signal

I test assumptions and use statistical methods to explain performance and anticipate change.

  • Statistical Inference
  • Forecasting
  • Customer Segmentation
  • Anomaly Detection
  • Performance Analysis
  • Data Exploration
  • Self-Service Analytics
See the franchise peer analysis
Make it dependable
  • Build
  • Validate
  • Monitor

Make it dependable

I build in the validation, testing, lineage, and monitoring that keep the work trustworthy.

  • Data Quality
  • Validation
  • Lineage
  • CI/CD
  • Testing and QA
  • Version Control
  • Pipeline Observability
  • Documentation
See the healthcare validation work
Make it useful
  • Decision tool
  • Shared understanding
  • People & ownership

Make it useful

I build decision tools, brief leaders, and teach the people who run the work, from my own team to enterprise Tableau classes.

  • Tableau
  • Power BI
  • Looker
  • Plotly Dash
  • Streamlit
  • Executive Decision Tools
  • Cross-Functional Partnership
  • Influence Without Authority
  • Executive Communication
  • Mentoring
See the franchise decision tools

Mentoring runs through all five: I have led a team of 12 and taught enterprise Tableau since 2019.

Let’s connect.

Exploring a leadership role, a collaboration, or a VZN project? I would be glad to talk.

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Prefer email? vzndllc@gmail.com

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